Entries for September 2016

Ad Blocking: The Impact and Why We’re Seeing More of It
According to a recent eMarketer report, ad blocking is expected to grow by double digits in both 2016 and 2017. The use of ad blocking software has gone up 34.4% from 2015 to 2016. In fact, around 69.8 million Americans will use an ad blocker this year. Next year, that figure is predicted to jump 24...
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Posted in: Content Marketing
Categories: Content Marketing | Comments: (0) | View Count: (1221)
How to Get a Smartphone User to Download Your App
As of June 2016, there were more than 2,200,000 apps on Google Play and 2 million apps on Apple Store. That is an overwhelming number of apps on the market and new apps are arriving each and every day. If you have a popular app, you can stand to make a killing in profits. Yet, there is a major obsta...
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Categories: Marketing Automation | Comments: (0) | View Count: (1300)
25

Seven Reasons Email Marketing Still Works

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Seven Reasons Email Marketing Still Works
It may (or may not) be Throwback Thursday when you read this, but when we refer to email marketing, we are not trying to do a throwback from the distant past. Although some may remember the days of receiving a “you’ve got mail,” message and be taken back in time to a charming recol...
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Posted in: Email Marketing
Categories: Email Marketing | Comments: (0) | View Count: (1217)
24

Insane Instagram Stats to Pay Attention To

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Insane Instagram Stats to Pay Attention To
When Instagram made it's debut, no one expected the company to make a billion dollars in two years. It's hard to believe that back in 2010, Instagram founders Kevin Systrom and Mike Krieger were renting a $500-a-month desk from Dogpatch Labs on Pier 38. In fact, Dogpatch Labs was so structurally uns...
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Posted in: Social Media
Categories: Social Media | Comments: (0) | View Count: (1334)
17

What is Lead Nurturing?

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What is Lead Nurturing?
Lead nurturing is the steps you take to maintain a relationship with your consumers and in order to turn them from being cold leads to being warm leads. Cold leads are prospects who aren't familiar with your brand. The process of engaging them with your company, offering them credibility for your br...
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Categories: Lead Generation | Comments: (0) | View Count: (1278)

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