Copywriting


Take Your Copywriting to the Next Level
As a writer, you know that there is always room for improvement. Whether that be a better adjective, a more descriptive lead, or a completely revised article, you always find a way to critique your writing. So why not start improving before you even put pen to paper, or more likely, your fingers to ...
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SEO Copywriting Guide to Improve Your Content
Mastering the art of SEO copywriting can be tricky. While creating quality content is always the first priority, getting your content noticed is another necessary component of content marketing. Seo Copywriting helps to combine the two. Here are some tips to help you improve your content through SEO...
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6 Secrets of Successful Copywriters
Your writing and grammar skills may be up to par, but to succeed as a copywriter, there are a few extra secrets that could help you improve…Read your heart outPart of being a good writer is being a dedicated reader. Instead of just focusing on creating your own content, check out your competi...
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Stop Saying These Words and Phrases in Your Copy!
Look up any piece of content in the online marketing globe, and you’ll be sure to find one of these overused phrases. Theses sayings are used too often and become redundant to the point that your leads can read through the meaningless words. These weak phrases can seriously hurt your copy. Set...
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The Do's and Don'ts of SEO Newsjacking
  If you’ve been keeping up with the latest trends in SEO, surely you’ve heard of newsjacking. And if you are not yet aware of this concept, you should be! Newsjacking is the act of fluffing your content with relevant news and pop culture points, with the hopes of gaining more atten...
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Why Your Copywriting Falls Short of Expectations
Try as you might, you have yet to conquer the game of content writing. From scheduling your posts, to advertising on social media, you have planned the perfect content marketing campaign, but your writing seems to fall short. It’s about time to step it up and make a change in your content writ...
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Copywriting Habits That Bring Results
Sometimes you have to stick with what you know works. The oldies can be goodies, proving that the same great copywriting techniques have been perfected over time.Kick it old school with these tried and true copywriting habits that bring results:Aim for inspiring an emotion in readers.While not every...
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Copywriting Habits That Will Hurt Your Conversion Rate
Copywriting sounds basic, easy. You write up some articles for clients to read, and engage them in your site. Bada-bing, they make a purchase, conversion in check, it’s that easy right?WRONG.Copywriting can be a touchy process, and is ever-changing in its trends and methods. While it can be ha...
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16

Advertorial Or Blogpost?

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Advertorial Or Blogpost?
Content writing for your site can take a wrong turn when your posts read more like advertisements than an informative article written with your customer’s needs in mind. The advertorials hurt your company by making your brand seem less dependent, less credible, and less focused on the clients....
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